Includes bibliographical references and index.

The co-host of the TLC series, Freaky Eaters, reveals a diet plan to kick the junk-food habit in just four weeks--without the pain of withdrawal. In March 2010, Studies show how rats had just as difficult a time giving up junk food as cocaine. Certain foods actually alter the brain's chemistry, making our consumption of these foods less like an indulgence and more like an addiction. Our brains get a rush of the neurotransmitters serotonin and dopamine when we eat junk food, but the converse is also true: If we stop cold turkey, we go through withdrawal. This is what causes so many dieters to fail. Dr. Mike Dow, a psychologist who specializes in addictive behavior and eating disorders, introduces a four-week program for breaking the hold that food has over the body, mind, and spirit by gradually decreasing the amount of "bad" foods while increasing activities and foods that boost serotonin and dopamine levels.--From publisher description.

"The Work will be a 4-week diet program, tailored to the reader's brain chemistry and habits, that treats the serotonin and dopamine tolerance and withdrawal that keeps people physically and psychologically addicted to sugar, carbs, and fat"--,Provided by publisher.

Adult.,Brodart.

Adult.,Brodart.